Amazon PPC Specialist
iGATE Technology
Posted: August 4, 2025
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Quick Summary
Manage and optimize Amazon PPC campaigns across multiple ASINs, with a focus on keyword research, targeting, and performance optimization, to improve efficiency and revenue growth.
Required Skills
Job Description
Key Responsibilities:
• Manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns across multiple ASINs
• Perform keyword research and ASIN targeting using tools like Helium 10 and Amazon Brand Analytics
• Monitor daily performance and KPIs such as ACoS, TACoS, ROAS, CTR, CVR, and CPC
• Regularly optimize bids, placements, and targeting to improve campaign efficiency
• Restructure and scale campaigns based on performance trends and product goals
• Harvest high-converting keywords and manage negatives to maintain campaign hygiene
• Collaborate with the content and design teams to enhance ad performance and listing relevancy
• Prepare weekly performance reports and provide insights for growth
Requirements:
• Bachelor's Degree
• Experience with bulk operations and placement modifiers.
• Familiarity with international marketplaces (Amazon US, UK, etc.)
• Basic knowledge of listing optimization and CRO principles
• Exposure to third-party tools like Pacvue, Perpetua, or Scale Insights (optional)