Amazon Advertising Performance Specialist

Not all heroes wear capes — but plenty of them use toilet paper

Want to challenge yourself at a purpose-led scale up AND make a difference in the world? Come join the revolootion!

Funny name, serious business

We are a leading eco-friendly household essentials business and we donate 50% of our profits to help everyone gain access to clean water and a toilet. As of June 2024, we’ve contributed over $18 million AUD to this mission. Basically, we’re really good at making it easy to do good.

We operate scaling businesses in the UK, US and Australia (Canada, soon). Our amazing team is based in Australia, the UK, the Philippines, China, and the US. Our 250+ people make the biggest possible impact for people and the planet. Over the next 5-10 years, we’re hoping to increase our annual donation tenfold to get us closer to our dream of everyone in the world having access to clean water and sanitation services.

A bit about the role

This role is for an Amazon Advertising Performance Specialist to become the tactical expert within our E-commerce team, based in the US market. You will be instrumental in executing and optimizing all Amazon advertising activity across Sponsored Ads and DSP.

Your primary mission is to drive profitable growth and strong brand outcomes by meticulously managing campaign setups, budgets, and optimisation cycles. You’ll be the person turning raw performance data into actionable insights, ensuring every dollar invested aligns with our ambitious business priorities. This is a hands-on, expert-level role where you will own performance, analysis, and cross-functional collaboration to deliver impact.

If you worked here this past month here are some things you might have been involved in

• Developed and launched a new set of DSP campaigns targeting specific custom audiences, closely monitoring early performance indicators to ensure efficiency.

• Conducted a deep-dive audit on our existing Sponsored Product campaigns, identifying underperforming keywords and proposing a clear, data-backed strategy to improve ROAS (Return on Ad Spend).

• Collaborated with the Brand team to ensure all new ad creative and copy adhered strictly to brand guidelines before a major holiday sales push.

• Pulled and synthesized performance reports using a combination of Amazon’s native tools and external platforms like Pacvue or Helium 10, turning complex data into a clear presentation of learnings and next steps for the broader Commercial team.

• Proactively flagged a budget risk based on an early-month spend forecast and proposed a successful solution to reallocate funds to higher-performing campaigns to protect our monthly TACoS (Total Advertising Cost of Sales) target.

• Worked directly with your Amazon Ads representative to pilot a new beta feature relevant to one of our key product categories in the US marketplace.

Let’s talk about you

You’re an Amazon Advertising Master

You don’t just run campaigns; you strategically manage the end-to-end process, from setup and optimization to reporting and wrap-up. You have proven, hands-on experience with both Sponsored Ads and DSP. You comfortably navigate the complexities of 1P (Vendor) and 3P (Seller) models, knowing exactly which ad products drive real results in which context. Your proficiency with Amazon's reporting suite, combined with third-party tools, means you translate numbers into actions that move the needle.

You think like an Owner and an Expert

You approach your work with a high degree of autonomy, constantly looking for opportunities to improve and solve problems before they escalate. You provide input into strategic goals and don’t just execute—you make informed recommendations supported by data. Managing campaign workload, budgets, and priorities for the US market comes naturally, and you excel at building strong relationships with both internal stakeholders and external Amazon advertising partners to ensure flawless execution and aligned goals.

You give a crap

Do you want your work to make the world a better place? Do you want to work with other people who feel the same way? What a coincidence — us too!

Why should you work with us?

First off, as a certified B Corp™, we work to make a difference every day while maintaining the highest standards of social and environmental impact. With our most recent score of 125.5 we’re in very good company with other exceptional B Corps around the world.

We also believe that helping to make the world a better place should be rewarded accordingly – that’s why we offer competitive, market informed salaries, meaningful support towards healthcare for our team around the world, generous paid leave, tailored learning and development opportunities, and free toilet paper (yes, you read that right).

Our engagement surveys (thanks Culture Amp!) tell us that our team is really proud (95%) to work for Who Gives A Crap and, well, we couldn’t be more proud of that.

Have you made it this far?

If you’re still reading, we think there’s a strong chance you might be our kind of person. Here’s the thing, though — research suggests that 60% of women and underrepresented folks might have already talked themselves out of applying. Even if you don’t check every box above, we want to encourage you to introduce yourself. We believe a diversity of perspectives and experiences makes a team stronger — and the stronger our team, the closer we are to delivering toilets and clean water for all.

Want a little more detail on how we think about compensation? Ok here goes…

We think carefully about compensation for every role we design and bring to life at Who Gives A Crap.

We strive for equitable internal compensation of our team and ensure our pay is competitive with the external market. We invest time and resources to gather accurate and reliable information and create space for confidential and candid conversations with each and every applicant regarding salary expectations so that we can bring all three points of data together when forming a salary band.

Final offers may vary from the range shown which takes all the above into consideration as well as your unique skill set and experience and which city you live in. The range shared is a base salary, so look forward to our generous benefits and perks package on top!

All that being said, if you don’t feel the band is quite right, or if you’re ruling yourself out for whatever reason, please reach out, we’d love to chat!
Approximate US base salary range
$90,000—$100,000 USD