Alpha-H | Marketing Coordinator | Brand and Retail Marketing | New Headcount

About Us

Alpha-H, a proud member of the Vita Green brand portfolio, is a leading beauty brand headquartered in Australia, dedicated to delivering high-quality products and exceptional customer experiences. As we expand our business, we are searching for a dynamic Marketing Coordinator to be part our growing team.

The Role

The Marketing Coordinator plays a critical role in supporting the execution of Alpha-H’s brand and retail marketing strategy. This role ensures campaigns are delivered seamlessly across all touchpoints, acting as the connective tissue between brand, retail, creative and influencer functions. You will be responsible for coordinating assets, supporting campaign rollout, and ensuring consistency and excellence across all outputs.

What You’ll Be Doing
Campaign & Launch Support

• Support the planning and execution of integrated marketing campaigns across brand and retail

• Assist in the development of campaign briefs, presentations and messaging alignment

• Coordinate timelines, deliverables and internal workflows to ensure campaigns launch on time

• Support product launches, ensuring all assets, copy and communications are aligned and delivered

Retailer Marketing & Execution

• Manage the rollout of retailer campaigns including EDMs, homepage placements and promotional activity

• Coordinate retailer asset delivery, submissions and ongoing requests

• Support the development of online and in-store creative assets in collaboration with the design team

• Assist with in-store activations, VM and point-of-sale materials

• Update and maintain retailer PDPs, ensuring copy, imagery and product information is accurate and optimised

• Coordinate sampling programs, GWPs and promotional mechanics across retail partners

• Track and report on retailer campaign performance and key learnings

Content, Copy & Collateral

• Support ad copy development across paid, retail and owned channels

• Write, proofread and localise campaign copy to ensure consistency with Alpha-H’s tone of voice

• Brief and coordinate journal articles aligned to campaign and product priorities

Shoot & Asset Coordination

• Coordinate campaign shoots including timelines, asset lists and internal alignment

• Manage the delivery, organisation and distribution of creative assets across teams and retail partners

Brand & Market Insights

• Conduct regular competitor and market analysis, sharing insights with the wider marketing team

• Support reporting across campaigns and initiatives to identify opportunities and improvements

Cross-Functional Coordination

• Act as a key point of coordination between brand, retail, design, influencer and external partners

• Support the marketing calendar, ensuring visibility across launches, campaigns and key moments

• Maintain strong organisation across multiple workstreams to ensure seamless execution

Requirements:
You'd Be a Fit If You

• Highly organized with strong attention to detail
• Background Bachelor of Communications, Bachelor of Business (Marketing or PR) and/or Bachelor of Arts

• Previous background in Marketing, Paid Social, Organic Social or PR strongly desirable – agency background fine! Role titles such as Marketing Assistant, Marketing Coordinator, Assistant Brand Manager strongly desired

• Clear communicator with the ability to manage multiple stakeholders

• Strong written skills with an eye for tone and detail

• Passionate about beauty, brand and retail marketing

• Comfortable working in a fast-paced, collaborative environment

Benefits:
Why Join Us?

• Impactful Work: Your insights and contributions will directly drive our growth and influence customer wellness.
• Growth Opportunities: Join a forward-thinking company committed to health and wellness, where you'll find genuine opportunities for personal and professional development.
• Innovative Projects: Engage in exciting projects that challenge the status quo and push the boundaries of innovation.
• Work-Life Balance: Enjoy generous leave policies, including paid annual leave, and other special leaves.
• Collaborative Environment: Work alongside a talented and diverse team dedicated to shared goals.
• Employee Benefits: Benefit from an attractive staff purchase discount from your first day.

At Alpha-H, we celebrate diversity and are committed to creating an inclusive environment for all employees.

Join us in our mission to make a positive impact on wellness around the world!