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Alliances - Partner Sales Director - Iberia Public Sector and MEA Education

Salesforce

Spain - Madrid Hybrid permanent

Posted: March 15, 2026

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Job Description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Sales

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

The Worldwide Alliances & Channels organization at Salesforce provides global leadership developing partnerships with our Strategic Consulting Partners and Service Partners. Salesforce is transforming the industry and works closely with  our Global and Regional System Integrators. The Partner Sales Senior Manager (PSM) is responsible for helping lead this change with responsibility for driving the strategic sales development and project success in collaboration with global management of our Strategic Alliances and System Integrators in Iberia. 

EXPECTATIONS AND TASKS 

The PSM will be responsible for developing business relationships with partners to define Go-To-Market plans, Global Public Sector (GPS) and Education sales team alignment, supporting channel organizations, and other key stakeholders. The PSM’s responsibility will be to develop and drive the execution of revenue-driving programs and initiatives as well as project delivery success. 

 The PSM will also be responsible for evangelizing Salesforce’s value proposition within the partner organization and facilitating the partner’s value proposition within Salesforce and affiliated companies. 

•  Key to the position is effective collaboration with multiple cross-functional stakeholders, including sales, alliances, marketing, legal, and operations. 

•  Work with global leader(s) from the System Integrators to develop a joint strategy and plan that includes investments in capacity and skills, co-selling (influenced) revenue, and development of industry & cloud-based accelerators.

• Work with the global Industries & Partners team members to execute GTM plans  and develop Industry Clouds specific capacity plans, driving influenced ACV growth and delivering customer success. 

•  Take partner sales plays, offerings and industry assets/solutions to Education and Government specific markets for local execution and engagement with our Salesforce field sales teams and Salesforce Industries. 

•  Joint solution development & execution - Commercialize industry solutions or product extensions to leverage partner IP and vertical expertise with Salesforce Industries teams.Execute, manage and deliver global pipeline and revenue tied to the SI’s strategies and initiatives in close alignment with internal and external stakeholders. 

•  Drive execution in concert with regional ecosystem resources. Identify target accounts and sign off with sales and partner leadership. Review sales play metrics/effectiveness on recurring basis with Partners, Partner Sales team, Sales Regions & Business Development teams. 

•  Identify and recruit potential new partners with industry expertise, willingness to invest and support existing ones to develop their pre sales and delivery capabilities as well as industry solutions expertise

•  Maintain pipeline and dashboards that communicate to Executive Leadership the effectiveness of identified programs and investments. Conduct regular cadence between the SI’s & Salesforce stakeholders (Partner Sales, Sales, Co-Primes, Development, Industry Teams, Mulesoft, Tableau, etc.) 

•  Communications - Ensure effective and timely internal & external communication and coordination of Salesforce’s ecosystem strategy & execution results. 

•  This is not intended to be an exhaustive list of duties or responsibilities; at times other duties may be assigned. 

 WORK EXPERIENCE 

• 9+ years in a channel sales, channel management or sales roles, with strong knowledge of working with partners. 

• Preferred external Public Sector/education industry network with experience of Industry solutions and partner channel sales experience. 

•  Proven ability to build, lead and execute strategy in a cross-functional environment. 

•  Strong tolerance for ambiguity; able to focus and execute in a changing environment; ability to make things happen. 

•  Demonstrated analytical, organizational, and project management skills, using relevant information to make timely and critical decisions that affect cross-functional teams and has substantial impact on investments and program effectiveness. 

•  Demonstrable proof of producing measurable results of influenced revenue or channel sales through global strategic system integrators. Demonstrable proof of scaling capacity of global strategic partners. Ability to build and maintain positive working relationships while delivering results in a highly complex, matrixed global organization. 

•  Strong drive and character qualities that match with company core values and inspires others to follow and act. 

• Executive presence to lead and manage the most strategic global partners. 

•  Strong executive selling and business development skills; proven ability to understand different partner GTM and Organizational models. Understanding of service offering creation, marketing, lead generation and professional services organization key performance indicators. 

• Available to travel at times in the territory to meet partners and attend partner events.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

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