Advertising Solutions Associate

This role is for one of the Weekday's clients

Min Experience: 2 years

Location: remote

JobType: full-time

The Advertising Solutions Associate is responsible for tracking, analyzing, and reporting the performance of advertising campaigns across digital platforms. This role ensures accurate campaign documentation, performance measurement, and insight-driven reporting that supports sales effectiveness and delivers clear value to advertising partners.

Requirements:
Key Responsibilities

Campaign Tracking & Management

• Document campaign deliverables, formats, timelines, and placements within tracking systems
• Maintain and monitor the advertising inventory calendar to track booked vs. executed campaigns
• Collect and organize campaign execution proof, including screenshots, live links, and placement evidence

Performance Measurement & Reporting

• Track key performance metrics such as impressions, clicks, engagement, and sales uplift (where applicable)
• Prepare structured post-campaign reports with KPIs, visuals, delivery summaries, and insights for advertisers
• Generate weekly and monthly internal reports comparing planned vs. executed campaigns
• Provide actionable insights and optimization recommendations based on campaign performance

Sales Enablement

• Support the sales team with performance data, insights, and ROI-focused reports
• Assist in sales pitches, renewals, and upsell conversations using data-backed learnings

Process Improvement & Optimization

• Standardize campaign tracking frameworks, reporting templates, and dashboards
• Maintain organized reporting archives for benchmarking and future reference
• Support competitive and market analysis to inform advertising and sales strategies

Success Metrics (KPIs)

• Timely Reporting: Percentage of post-campaign reports delivered within 5 working days
• Reporting Accuracy: Percentage of campaigns with complete and accurate performance documentation
• Insights Delivered: Average number of actionable recommendations per campaign
• Inventory Accuracy: Accuracy of booked vs. executed advertising placements