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Account Coordinator, Consumer (BDF)

Mbooth

New York, NY (NYC) Remote permanent

Posted: March 26, 2026

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Quick Summary

The Account Coordinator, Consumer (BDF) role involves supporting the development of award-winning campaigns, maximizing earned media, and driving business results through digital innovation and insights.

Job Description

Who We Are:

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action.

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

We are a collaborative mid-sized agency with an immediate opportunity for an Account Coordinator to join our growing Consumer team!

ACCOUNT COORDINATOR, CONSUMER BRANDS

The Account Coordinator (AC) is the backbone of the account team, keeping projects organized, timelines on track, and communications flowing smoothly. You’ll support consumer brands by executing integrated PR campaigns that include earned media, influencer programming, and creative activations.

What You’ll Bring:

Media Relations

• Build media lists using tools like Cision and MuckRack

• Begin developing relationships with key media contacts

• Craft compelling pitches, conduct outreach, and secure coverage

Influencer Programming

• Build influencer rosters aligned with agreed-to strategies

• Track influencer deliverables and report back-end metrics

• Begin to manage influencer relationships, with guidance on negotiations and content review

Coordination & Team Support

• Serve as the team coordinator: schedule internal/client calls, set agendas, and circulate detailed recaps

• Organize client folders, databases, and brand assets

• Oversee brand sample inventory and deliveries to media and influencers

• Assist with event logistics, mailers, and other tactical program elements

Measurement & Reporting

• Track and manage earned coverage, keeping tracker up-to-date in realtime

• Support programmatic reporting for events, mailers, and influencer campaigns

Team Collaboration

• Proactively communicate project status and capacity with managers

• Demonstrate a positive attitude, collaborative spirit, and willingness to support teammates

Business & Research

• Conduct research to support new business opportunities

• Monitor competitive and industry news

• Identify trends within clients’ industries, with sweet spot for pop culture

• Draft client and team updates on relevant news

• Build understanding of the communications landscape, agency teams, processes, resources, and tools

QUALIFICATIONS

• Bachelor’s degree or equivalent

• 0-1 years of experience (internships included)

• Strong writing and verbal communication skills

• Positive and flexible attitude

• Proactive and curious mindset

• Ability to work independently and collaboratively in a team environment

• Ability to multitask and meet deadlines

• Strong attention to detail

• On the pulse of pop culture, trends, entertainment, and news

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

• A workplace that’s alive with courage, ideas, respect and humanity

• Professional growth and development programs to help advance your career

• Comprehensive health care and wellness plans for your entire family

• A 401(k) Savings Plan and Flexible Spending Accounts

• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays

• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits

• SALARY: $45,000 - $48,000

(New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.)

Location: Remote or in the New York office

Our Flexible Work Policy:

We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event.

For those outside the NYC hub, you will be asked to be in person too. Examples of this may include client meetings, events or team meetings. There will also be in person opportunities for you to connect with others who live in your hub to collaborate and work together.

If you plan on working remotely, we can accept applicants from the following states:

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Louisiana, Maryland, Massachusetts, Michigan, Minnesota, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, Texas, and Washington D.C.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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